Mercato di Bellina needed a storefront that could carry pantry shopping, brand education, recipes, and restaurant context in one calm path.
01
The challenge
The catalog spans olive oil, vinegar, pasta, tomatoes, salts, seafood, recipes, and restaurant touchpoints, so shoppers needed faster ways to understand quality and move by category.
02
The approach
We shaped the experience around ingredient-led collections, product education, and supporting pages that keep the Bellina story close to the buying path.
03
The outcome
- Cleaner pantry navigation
- More confident product discovery
- Stronger gift and restaurant context
